Using digitisation to manufacture leadership

The Aditya Birla Group’s Global Manufacturing Leadership Program is a specialised recruitment platform that aims to recruit senior managerial talent from across the globe to head specialised roles at major manufacturing locations and businesses.

We worked with the team to convert a 100% manual process to one that is completely digitised. The web portal introduced potential candidates to the program and served as the landing destination for a global digital campaign.

The process was fully automated and digitally supported, with notifications, alerts, reminders and an admin panel that managed the entire process while giving out reports to recruiters at different stages and access levels.

The portal also handheld the candidate right up to the scheduling of the final interview, irrespective of their geographical location.